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Tres Comas: Founded by a Fictional Douchebag

 

This is a point-of-sale campaign for Diageo's tequila based on a brand that HBO made up for Silicon Valley. The strategy for this one is not very deep. It just made sense to use the fictional founder and supreme douchebag Russ Hanneman as the spokesman and write it in his voice, so I channeled some Hanneman. 

tres comas tequila
tres comas tequila
tres comas tequila
tres comas tequila

Based in Atlanta.
Available anywhere.

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