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Dos Hombres: Take a Minute

 

Bryan Cranston and Aaron Paul started a mezcal brand. They had the liquid and the name but they still needed someone to articulate the brand's values, mission, reason for being, and personality, so I wrote this.

Brand guide for Dos Hombres mezcal, written by Phil Gable.
Brand guide for Dos Hombres mezcal, written by Phil Gable.
Brand guide for Dos Hombres mezcal, written by Phil Gable.
Brand guide for Dos Hombres mezcal, written by Phil Gable.
Brand guide for Dos Hombres mezcal, written by Phil Gable.
Brand guide for Dos Hombres mezcal, written by Phil Gable.

I also made this mood board to help guide the look and feel. I got to use some of my personal photography in this one, which was extra cool.

Based in Atlanta.
Available anywhere.

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