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Microsoft Cloud Global: Built for the Future

I was the lead writer and ACD on the single largest B2B campaign in the history of advertising. The campaign, translated into 27 different languages to run around the world, playfully dramatized the primary benefit of moving to Microsoft's Private Cloud infrastructure, which is flexibility for the future. The key to making this part of the campaign a success is the same principle we applied to the first part–B2B doesn't have to be boring. You're still talking to people, and people still like to be entertained.

Based in Atlanta.
Available anywhere.

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